Structuring complexity into clear, scalable solutions — with a background that bridges product design & brand strategy.

Projects

Project

n1u — Fintech Mobile Wallet

Product Design · Brand Identity

A fragmented fintech app built by three external vendors, with no identity and a clear mission going to waste. We rebuilt it from the inside — brand, UX, and product — launching a redesigned experience that finally spoke to young gamers.

See Project

Project

UIN — Gaming Hub

Product Design · B2B SaaS

n1u proved that young gamers and financial products could coexist. UIN took that insight further — a B2B platform that lets financial institutions plug gaming goods and digital assets directly into their loyalty programs, without building the infrastructure themselves.

See Project

Project

Marca — AI Design Tool

UX Design · Product Concept

Design studios managing multiple brand identities face a documentation and consistency problem. Marca reimagines that workflow with an AI-assisted platform built for studios and their startup clients.

See Project

Project

Analytics Platform

UI Design · B2B SaaS

A complex analytics platform designed to help businesses measure and understand their performance data. The challenge: translating dense, multi-layered information into a clean, intuitive interface that non-technical users could actually navigate.

See Project

Project

Uxplorer — EdTech PlatformAppstack

UX Design · Concept & Ideation

The UX education space is fragmented and overwhelming. We designed a platform that consolidates resources, suggests personalized career paths, and guides aspiring designers from zero to job-ready.

See Project

Project

Dukly — Wellness App

Mobile UX Design

Productivity and burnout don't coexist well. Dukly is a mobile app designed to help users build sustainable routines by balancing task management with intentional rest and recovery.

See Project

Arrow

Project

Branding

Brand Strategy & Visual Identity

Three brand identities, three different starting points. From naming and strategy to visual system and application — building brands where every decision communicates with intention.

See Project

Arrow

Bringing ownership and craft to every project.

About

Arrow

CONTACT

hi.florenciaspagnuolo@gmail.com

SOCIAL

LinkedIn

Structuring complexity into clear, scalable solutions — with a background that bridges product design & brand strategy.

Projects

Project

n1u — Fintech Mobile Wallet

Product Design · Brand Identity

A fragmented fintech app built by three external vendors, with no identity and a clear mission going to waste. We rebuilt it from the inside — brand, UX, and product — launching a redesigned experience that finally spoke to young gamers.

See Project

Project

UIN — Gaming Hub

Product Design · B2B SaaS

n1u proved that young gamers and financial products could coexist. UIN took that insight further — a B2B platform that lets financial institutions plug gaming goods and digital assets directly into their loyalty programs, without building the infrastructure themselves.

See Project

Project

Marca — AI Design Tool

UX Design · Product Concept

Design studios managing multiple brand identities face a documentation and consistency problem. Marca reimagines that workflow with an AI-assisted platform built for studios and their startup clients.

See Project

Project

Analytics Platform

UI Design · B2B SaaS

A complex analytics platform designed to help businesses measure and understand their performance data. The challenge: translating dense, multi-layered information into a clean, intuitive interface that non-technical users could actually navigate.

See Project

Project

Uxplorer — EdTech Platform

UI Design · B2B SaaS

The UX education space is fragmented and overwhelming. We designed a platform that consolidates resources, suggests personalized career paths, and guides aspiring designers from zero to job-ready.

See Project

Project

Dukly — Wellness App

Mobile UX Design

Productivity and burnout don't coexist well. Dukly is a mobile app designed to help users build sustainable routines by balancing task management with intentional rest and recovery.

See Project

Arrow

Project

Branding

Brand Strategy & Visual Identity

Three brand identities, three different starting points. From naming and strategy to visual system and application — building brands where every decision communicates with intention.

See Project

Arrow

Bringing ownership and craft to every project.

About

Arrow

SOCIAL

LinkedIn

Structuring complexity into clear, scalable solutions — with a background that bridges product design & brand strategy.

Projects

Project

n1u — Fintech Mobile Wallet

Product Design · Brand Identity

A fragmented fintech app built by three external vendors, with no identity and a clear mission going to waste. We rebuilt it from the inside — brand, UX, and product — launching a redesigned experience that finally spoke to young gamers.

See Project

Project

UIN — Gaming Hub

Product Design · B2B SaaS

n1u proved that young gamers and financial products could coexist. UIN took that insight further — a B2B platform that lets financial institutions plug gaming goods and digital assets directly into their loyalty programs, without building the infrastructure themselves.

See Project

Project

Marca — AI Design Tool

UX Design · Product Concept

Design studios managing multiple brand identities face a documentation and consistency problem. Marca reimagines that workflow with an AI-assisted platform built for studios and their startup clients.

See Project

Project

Analytics Platform

UI Design · B2B SaaS

A complex analytics platform designed to help businesses measure and understand their performance data. The challenge: translating dense, multi-layered information into a clean, intuitive interface that non-technical users could actually navigate.

See Project

Project

Uxplorer — EdTech Platform

UX Design · Concept & Ideation

The UX education space is fragmented and overwhelming. We designed a platform that consolidates resources, suggests personalized career paths, and guides aspiring designers from zero to job-ready.

See Project

Project

Dukly — Wellness App

Mobile UX Design

Productivity and burnout don't coexist well. Dukly is a mobile app designed to help users build sustainable routines by balancing task management with intentional rest and recovery.

See Project

Arrow

Project

Branding

Brand Strategy & Visual Identity

Three brand identities, three different starting points. From naming and strategy to visual system and application — building brands where every decision communicates with intention.

See Project

Arrow

Bringing ownership and craft to every project.

About

Arrow

CONTACT

hi.florenciaspagnuolo@gmail.com

SOCIAL

LinkedIn